Facebook is an amazing tool to use for your creative business. And contrary to many business owners who say it is ‘only pay to play’, that’s simply not true. Get on board with what Facebook wants as well as your own priorities and it can be a win-win.
What Facebook wants is to have the greatest number of people visiting for the longest possible length of time, so it can show them ads and make the greatest amount of profit.
To do this, it needs popular posts that attract likes, comments and shares. If you can provide these kinds of posts, you and Facebook can win.
As a first step, you can download a helpful guide on how to avoid Facebook’s banned words and what to say instead, from Facebook expert Rachel Miller.
facebook blog posts
Below are articles I’ve written about using Facebook for your business. Let me know if there are any extra topics you would like covered!